Design Thinking is a fully immersive method of problem solving that is centered on the user, the person the solutions serve. Best learned by doing, Design Thinking involves a series of five steps that are analytical/convergent (focus) and creative/divergent (flare). The five steps are Empathize, Define, Ideate, Prototype and Test.

Design Thinking has been proven to crack complex ambiguous problems ranging from the development of new products and services to entire processes and strategies for private and public ecosystems.

This event uses examples to explain the Design Thinking approach and teaches the basics of the dynamic process. The core of the event is an immersive activity structured to give participants interactive exposure to a full cycle of the process in a concentrated period of time. This provides the opportunity to understand and appreciate fundamental elements – human centric design, a bias towards action, and a culture of iteration and rapid prototyping - without attempting to communicate all the methods and activities that the term Design Thinking encompasses. Participants will also discuss how they can apply this to their job and what their first step of action will be.

Learning Objectives
• Learn the core principals of Design Thinking
• Understand the value of Design Thinking
• Apply Design Thinking to specific work environments
• Better define work related objectives, quality, and expectations

To learn more about Design Thinking, read:

http://online.wsj.com/article/SB10001424052702303506404577446832178537716.html

This event is free.

Facilitator

Ethan Appleby is the Director of Strategic Training for a premier consulting firm in Abu Dhabi. He has worked with key commercial and government leaders on critical strategic issues during his three years in Abu Dhabi. He is passionate about Design Thinking as a means to transform culture in organizations and countries and is a Certified Design Thinking Coach from the Stanford Hasso Plattner Institute of Design.