Simon Sinek: How great leaders inspire action

"Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question "Why?" His examples include Apple, Martin Luther King, and the Wright brothers ...

In 2009, Simon Sinek released the book "Start With Why" -- a synopsis of the theory he has begun using to teach others how to become effective leaders and inspire change." - TEDxPugetSound

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Tags: Simon, Sinek, Sound, TEDx, TEDxPuget, More…advice, leadership

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